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Cowboys In The Community Blog


Students Lead “Healthy Feud” Game With Cowboys Rookie Players

Posted Oct 7, 2014

ARLINGTON, Texas – In an unusual twist, it was the students who ran the show during Monday’s Dallas Cowboys Rookie Club appearance at Young Junior High School in Arlington.


The school’s Fuel Up to Play 60 Club – a hand-selected group of student leaders charged with implementing Fuel Up to Play 60 “plays” and encouraging their peers to lead healthy lifestyles – created and executed a lively game of “Healthy Feud” wherein students and Cowboys rookie players competed in teams, answering health and nutrition-related questions.


The game was a blend of the Family Feud and Jeopardy shows on television. Teams “Rowdy Rookies” and “Courageous Cowboys” picked from categories like “Got Milk?” and “For the Love of Play” for the point values of their choice Jeopardy-style, while facing off one at a time at center stage Family Feud-style.


All was in the spirit of empowering students to take control of their school’s health and wellness – the driving force behind the Fuel Up to Play 60 platform. Young Junior High was selected for Monday’s event as the school is a participant of an Arlington ISD pilot project launched earlier this year, which is a collaboration of the Fuel Up to Play 60 program and the United Way of Metropolitan Dallas’ and The Cooper Institute’s Healthy Zone School Recognition Program. The pilot project, an idea of Cowboys executive vice president Charlotte Jones Anderson, is cutting-edge in that it capitalizes on the synergies between Fuel Up to Play 60’s ability to motivate students and the Healthy Zone School program’s ability to motivate schools.


The Dallas Cowboys Rookie Club is an annual outreach initiative designed to introduce the team’s newest players to the importance of giving back to the communities. Presented by Cowboys’ community partner UnitedHealthcare, this year’s rookie players have made several school visits and helped to build a Dallas Cowboys PLAY 60 Fitness Zone at a local Boys and Girls Club.  

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